DM Play is a brand new web-to-print Scratchcard and mail gaming solution developed by Perspektiv, pioneers in the dynamic world of rapid response direct marketing.
Whether you are looking to boost sales or increase footfall, DM Play is a great direct marketing tool for marketing campaigns or sales promotions.
At the heart of DM Play is a latex scratch off gamecard which sits within a one piece mailer containing a personalised message to each customer. Perspektiv’s data processing and digital print expertise makes it possible for each mailer to be different as well as engaging with your customer on a truly one-to-one basis.
What’s more, with all this being fulfilled by state-of-the-art digital print techniques, you don’t have to commit to large print runs.